"People are more into 'Dungeons & Dragons' today than ever before," Goldner told "Mad Money" host Jim Cramer in an exclusive interview. "People are re-engaged with that brand because it’s a face-to-face game, it’s immersive and it’s a game that people really enjoy playing with one another." The double-digit new user growth could have in part been spurred by Netflix's nostalgic, 1980s-set hit drama "Stranger Things," in which the characters play "Dungeons & Dragons." But the surge in popularity of both "Dungeons & Dragons" and fellow high-fantasy game "Magic: The Gathering" seem to be part of a broader, longer-term trend of interest in immersive and online gaming. "We just announced this afternoon that there’ll be a crossover between 'Dungeons & Dragons' and 'Magic: The Gathering' in the fall, and I think our fans and gamers are going to be very excited about what’s coming," the CEO said. Goldner also announced that Hasbro, which reported second-quarter earnings Monday, would create a "suite of digital game" around both games to satisfy the modern gamer. Dungeons & Dragons is having its best year ever, Hasbro CEO says